Save the date, Thursday, March 25, for the Florida Public Relations Association-Orlando Area Chapter’s March breakfast, “Click Play to Engage; Using Online Videos to Engage Your Audience & Get Your Message Heard” with presenter Bill Thom of Planet Digital.
The consumption of media has shifted to online video, where viewers have longer interaction times, higher recall and increased conversion rates. Learn how to develop online videos that will best engage your audience and get your brand’s message heard. Thom will discuss:
- How videos are captured, edited and published
- Low-cost solutions for creating video
- The emerging and easy way to present and promote live events
- Publishing platforms
- What’s next with mobile and video
Thom handles Planet Digital’s video production and digital marketing. Involved with new media since the 1990s in New York City, he has worked with clients to produce everything from one-minute online videos to full-length independent films.
The event will be held at the University Club, 150 E. Central Blvd., Orlando, FL. Registration and buffet breakfast begin at 8 a.m. and the presentation begins at 8:30 a.m. Prices are $15 members, $20 non-members and $10 students.
