Call for Nominations – PR Professional of the Year

January 11, 2012

As is tradition within the FPRA-Orlando Area Chapter family, we mark the beginning of each year by accepting nominations for the Public Relations Professional of the Year Award for Career Excellence.

This award is the most prestigious honor bestowed by the Orlando Area Chapter of FPRA and will be presented to the 2012 winner at the annual Image Awards banquet on April 18.

We strongly encourage you to nominate a local public relations professional that demonstrates:

  • Experience and leadership in the public relations profession;
  • Contributions made back to the profession;
  • Contributions made to the community and charitable organizations; and
  • Lifetime achievement, service and awards.

Please send a summary, 500 words or less, explaining why you feel your nominee should receive the award. If available, please also send your nominee’s current resume. Submit your nomination by Friday, February 17 to Wendy Jo Moyer, APR, Immediate Past President, at Please be sure to include your name and phone number.

The winner will be selected by the previous Public Relations Professional of the Year Award recipients.  These practitioners have previously won the award:

2011 – Sheridan Becht, APR, CPRC

2010 – Chris Gent, APR, CPRC

2009 — Maureen Brockman

2008 — Susan Howard, APR

2007 — Danielle Saba Courtenay, APR

2006 — Jane Hames

2005 — Jim DeSimone

2004 – Ann Marie Varga, APR

2003 — Susan Blexrud

2002 — Carol Brinati

2001 — Bette Jore, APR, ABC

2000 — Bill Warren, APR, CPRC

1999 — Nickie Sarner

1998 — Ron Pecora

1997 — Jan Donlan

1996 — Frank Stansberry, APR

1995 — Randy Berridge

1994 — John Rutherford

1993 — Carolyn Fennell

1992 — Todd Persons

1991 — Linda Costa, APR

1990 — Kay Bartholomew

1989 — Frank Hutsell and Karen Plunkett, APR

1988 — Bob Davis, APR, CPRC

1987 — Roger Pynn, APR, CPRC

1986 — Truman “Duffy” Meyers

1985 — Holly Bennett Thatcher

1984 — Joe Curley, APR, CPRC


FPRA Merge Networking & Scholarship Fundraiser

January 9, 2012

When: Thursday, February 2, 2012

Time: 6:00 – 8:00 p.m.

Cost: A $10 donation to the FPRA Scholarship Fund covers your entry to the event, and includes one complimentary draft beer and a chance to win UCF basketball tickets.

Why: All proceeds fund scholarships for the Nicholson School of Communication at the University of Central Florida and the Organizational Communication Program of the Hamilton Holt School of Rollins College.

Sponsored by: Bright House Networks in partnership with Nicholson School of Communications Alumni.

Calling all Girl Scout Alumnae for celebratory PR!

January 9, 2012

Are you one of the 50 million Girl Scout alumnae whose lives have been touched by an organization dedicated to shaping strong girls and future leaders?  Girl Scouts is looking for you!  As we embark on our 100th anniversary, the time has come for us to join hands and raise our voices to ensure that girls have the opportunity to find—and become—leaders in their communities and the world. Girl Scouts of Citrus is inviting former Girl Scouts to join us in celebrating the centennial anniversary of Girl Scouts.


We need your help collecting inspiring stories of accomplished women who believe that Girl Scouts made an impact on their lives and who they are today. We have many anniversary events scheduled and we invite you to join us to honor the traditions of Girl Scouting.

If you’re one of the many who miss the good old days of campfires, singing, and swap meets, you’ll definitely want to join us for the Alumnae Girl Scout Reunion camping weekend on February 17 through 19 to relive what makes Girl Scouting so special.

Girl Scouts of Citrus hopes to hear from you soon; please contact Sherry McMaster at (407) 228-1607 or

Quotes Corner: An Social Media Obligation for greatness

January 9, 2012

By: Stephanie Sheppard
Director of Communications – Quotes, the PR Club at UCF

We hear, or for some of us, read constantly – “engage your followers” and here’s how you do it. Step 1, 2, 3…you get the point.  Okay, so we “know” what to do, but it takes time to do it right. Just because you create a Facebook or Twitter account doesn’t mean you run the best page out there.

First things first – Quotes is the PR Club at UCF, and in today’s digital world, PR is practically reliant upon social media practices, or it’s drastically changing traditional PR as we know it. So as a club, we’ve come up with a plan to have the most well run social media accounts on campus. In fact, we believe it’s our obligation to set the example for our peers and show them how to truly engage our fans.

If there’s one thing for sure, which many of you have most likely figured out by now, social media is a full time job and most companies have a team of social strategists just to the get job done. So, strategy number one for Quotes: Implement a team of Quotes members to form a communications committee. Members will each be responsible for a specific week’s social media posts.

As for strategy two: develop a working social media editorial calendar on a shared google calendar. Each member will have access to the calendar to add their week’s social postings.

Most importantly, strategy three: Utilize Hootsuite to schedule the posts on relevant days and times for our followers.

In the weeks to follow, keep up with us on Facebook at and follow us on twitter @Quotes_UCF–we have a strong inclination you’ll be impressed.

FPRA Board Member Profile: Cynthia Lambert, APR

January 9, 2012

Title/Company: Public Information Manager at MetroPlan Orlando

FPRA Experience: Currently serving as FPRA-OAC Secretary with six years professional membership, plus former college student member of Quotes

Favorite FPRA Event: “I love Image Awards because it celebrates the best PR work in Central Florida and just preparing the entries makes you a better practitioner. I also enjoy the Professional Development Workshop because it keeps you up-to-date on the latest trends and tools in the industry.”

Favorite Benefit of FPRA Membership: “My favorite benefit of membership by far is the networking.  If I ever have a problem or need to bounce ideas off of someone, I know that I have a wonderful network of peers and counselors that I can call at a moment’s notice – all thanks to FPRA.”

Explanation of your job: “I’m responsible for developing and managing a comprehensive public information and community outreach program for MetroPlan Orlando, the transportation planning organization for Central Florida.  This includes community relations, media relations, overseeing the development and production of communication materials, public opinion research, and an active speakers bureau.  One of my main responsibilities is ensuring my organization meets all federal requirements for public involvement.”

Exciting Achievement: “My proudest career moment was achieving my APR (Accreditation in Public Relations) in January 2010.  The process was challenging, but it turned out to be a tremendous validation of my PR abilities and knowledge.  It gave me confidence that I’m practicing public relations in an effective manner.  If you’re reading this and wondering if you should go through the accreditation process, my advice is DO IT!  You won’t regret it.”

Contact info:

One-on-One with NASA’s Director of Public Affairs

January 9, 2012

Register for the January 26th event at!

Learn what it takes to leverage news media, television, web, social media, events and internal communications for one of the country’s most recognizable names – NASA.  Join us as we welcome Lisa A. Malone, APR, CPRC, director of public affairs for NASA, Kennedy Space Center. Known as the ‘Voice Of NASA’ by many for her years as the female launch commentator and her various roles within NASA’s public affairs department, Lisa will discuss the news and events leading up to the end of the space shuttle program and how public relations played a role in showcasing the programs accomplishments and making the best of the news for NASA, even when the news angle was not always favorable.

Bio –

Lisa A. Malone, APR, CPRC

Director, Public Affairs

NASA, Kennedy Space Center

Lisa Malone serves as the director of Public Affairs at NASA’s John F. Kennedy Space Center (KSC) in Florida. With more than 25 years experience in Public Affairs, she is responsible for overseeing news media, television, Web, social media, exhibits and internal communications. She leads a diverse NASA and contractor team, which is tasked to disseminate information about NASA and Kennedy Space Center’s programs.

Her responsibilities include managing media activities surrounding expendable launch vehicle launches, flight hardware showings and other high profile events.

She is responsible for hundreds of media representatives from worldwide news gathering organizations who cover America’s space program. Malone is responsible for all printed information, video releases, news conferences, official still photography and production of live coverage of KSC launches and major events. She oversees activities of various motion picture and television crews, which shoot on location at NASA KSC for space-related feature films, documentaries and news shows with diverse audiences.

She advises KSC management on public affairs issues and policy, and oversees the center’s Freedom of Information function.

Malone has held key positions in NASA Public Affairs during most of the time the space shuttle flew into low Earth orbit. This includes numerous media events for launches, landings, cross-country, ferry flights, astronaut tests, and orbiter and space station element processing around the center.

Malone also has experience in managing the KSC Visitor Complex, government relations and education programs to engage teachers and students into STEM careers. She has managed the center’s VIP launch guest program including briefings, tours and launch viewing. She has served as a launch commentator for 15 years for space shuttle and expendable launch vehicle launches including the Atlas, Delta and other rockets.

She joined NASA following graduation from the University of Alabama in Tuscaloosa, Ala., with a bachelor’s degree in communications. Malone received her master’s degree in management from the Florida Institute of Technology, Melbourne, Fla.

Orlando Area Chapter Members Share-A-Meal

January 2, 2012

By: Nancy DeVault

Members of the FPRA Orlando area chapter gathered at the Ronald McDonald House on December 15th to serve breakfast to families staying at this “home away from home”. The house, which can accommodate about 80 people, provides rooms, meals, laundry services, and entertainment options for families with seriously ill or injured children who are being treated at local hospitals and medical facilities. Though twenty percent of operating costs are absorbed by McDonalds, the majority of needs are met through donations and services provided by the community, including meals. Fifteen chapter members were on hand to offer an assortment of breakfast choices, engage with families staying on property, and tour the beautiful facility located near Arnold Palmer Hospital for Children (one of two Ronald McDonald House locations in Central Florida).

Special thanks to Kissimmee Utility Authority for sponsoring this opportunity.