January Luncheon – The Future of PR in the Academy, in the Profession and in Society

January 12, 2010

Within the last decade, PR practitioners have seen a rapid increase in ways to engage and exchange information with their target audiences.  As the profession advances, what old PR tactics will fade and which new ones will join today’s 24/7 news channels and numerous online resources?  How will these advancements affect PR education, the profession and society?

Dr. Robert C. Chandler, professor of communication and director of the Nicholson School of Communication at the University of Central Florida, will present on “The Future of PR in the Academy, the Profession and in Society” at the Florida Public Relations Association – Orlando Area Chapter’s January 28 luncheon.

Dr. Chandler is an internationally recognized researcher and scholar with more than 100 academic and professional papers.  He has authored more than 50 academic and professional publications and is the author or co-author of seven books with three ad­ditional books anticipated for publication.  Prior to UCF, Dr. Chandler was the chair of the communication division at the Center for Communication and Business at Pepperdine University and holds an appointment as an adjunct professor of communication and conflict management in the Straus Institute of Dispute Resolution at the Pepperdine University School of Law.

To kick off the new year, Books, Books, Books will also be on site with public relations professional development resources for purchase at 15 percent off retail prices.

The event will take place on Thursday, January 28 at the University Club (150 E Central Blvd., Orlando 32801).  Registration and networking begins at 11:30 a.m. and the luncheon begins at noon.  Cost is $25 for members, $35 for nonmembers and $15 for students.  To register visit, www.fpra-orlando.org.

Start the New Year off Right…Join FPRA Today!

January 12, 2010

Do your New Year’s resolutions include enhancing your PR skill set or meeting new colleagues?  If so, FPRA-OAC has a special offer for you.

To assist our fellow PR professionals, FPRA-OAC is holding a special promotion where current and potential members have the opportunity to apply for a free chapter membership for 2010. At the end of the promotion, three people will be selected to receive a professional membership paid for by the chapter.

This promotion is meant to provide an opportunity for those who want to be involved, but financially cannot afford to do so. Current members who have already paid for their chapter membership are eligible to participate. If selected, FPRA will reimburse you, or your company, the cost.

Those applying must be able to attend monthly meetings and participate on a chapter committee or submit an article for PRoclaimer, our chapter newsletter.  To apply, simply complete the application and send to Ryan Dumas, Assistant VP of Membership, at rdumas@ucpcfl.org.  Application should be received no later than January 31, 2010.

February Luncheon – Save the Date

January 12, 2010

Save the date for the Florida Public Relations Association-Orlando Area Chapter’s first breakfast meeting on February 25, 2010.  Annetta Wilson, president of Annetta Wilson Media Training & Success Coaching will present her presentation skills workshop, “Sorry to Burst Your Bubble, But It Is How You Show Up!”

How would you know if you’re turning people off?  The way people perceive you can mean the difference between success and failure in business and your personal life.  The risk of being misunderstood puts your reputation, business, job and relationships on the line.  You CAN develop the ability to appear confident, comfortable and in control in front of an audience and behind a microphone. Develop the ability to stay “on message.”  Learn the inside secrets to managing the energy in the room so you’re not boring people to death.  Presentation skills coaching helps you read the room, and know if you’re connecting.

Annetta, a certified mastery coach and certified trainer, is a business strategist specializing in presentation skills coaching, communication skills coaching and media training for public figures, entrepreneurs and executives.  She is a talent coach for on-air journalists at CNN and has coached for Walt Disney World’s Ambassador Program and the eWomen Network. An award-winning journalist, Annetta logged over three decades in the broadcast industry as a television news anchor, reporter, producer, talk show host and writer.

Registration for this buffet breakfast will begin at 8 a.m. and the event will begin at 8:30 a.m. at the University Club, 150 E. Central Blvd., Orlando.

Annual Conference – August 8-11, 2010

January 12, 2010

The Association’s Most Anticipated Professional Development Events of the Year
August 8 – 11, 2010
Naples Grande Resort
Naples, Florida

For four days, PR professionals around the region, join together for one common goal — to enhance their career through professional development seminars led by nationally recognized speakers and networking opportunities.  This year’s conference theme, The Big Picture: Bringing PR Leadership and Strategy into Focus, is sure to offer tools, tactics and strategies that you can immediately apply and implement in your job.  Stay tuned for more details once the conference brochure is released at www.fpra.org.

Registration is now open AND the State will allow for participants to pay in “installments” (i.e. instead of paying $600 to attend conference all at once, our members can make arrangements with the State office to pay in increments). Visit www.fpra.org to learn more.

2010 Image Awards – Save the Date

January 12, 2010

It is that time of year again.  Time to start preparing for the 2010 Image Awards.  This year’s awards will be held on Thursday, April 22 at the Orlando Museum of Art. Want to learn more?  Attend the Image Awards workshop at The University Club on February 25, 2010 at 9:30 am. During the workshop, we will discuss how to write a winning entry, and get advice from past Image Award recipients.  For more information, please contact Jennifer Gammage at 407-321-3040 or Lenora Lockett Spence at 407-481-5672×305. We hope to see you there!


January 12, 2010

Spring 2010 APR Orientation & Information Session – Monday, February 15
Are you looking to take your professional development to the next level? APR is a mark of distinction for public relations professionals who demonstrate their commitment to the profession and to its ethical practice. Candidates earn accreditation based on broad knowledge, strategic perspective and sound professional judgment.

Interested candidates are invited to attend an APR orientation and workshop overview:
Monday, February 15 at 6:00 p.m.
Florida Fruit & Vegetable Association
800 Trafalgar Court, Suite 200
Maitland, FL 32751

Visit the official Web site of the Universal Accreditation Board at http://www.praccreditation.org for the Candidate’s Process Chart for the Examination for Accreditation in Public Relations and the Eligibility Form.

Spring APR Workshops begin Monday, February 22
APR workshops are free to active FPRA or PRSA members and will be held weekly from February 22 through April 12.  The one-hour sessions are led by seasoned APR facilitators to guide a discussion of core topics that will be covered on the APR computerized exam.  The workshops are not required “classes” but rather a professional development networking group of mentors prepared to help you succeed. 

If you are interested in starting the APR process, please contact Stefanie Macfarlane, APR at (321) 578-1722 or smacfarlane@cfl.rr.com

Spring APR Online Study Cohort Starts Soon – Check out the FREE Orientation Webcast on Tuesday, January 12.
An Open House Orientation Webcast for the APR Online Study Course is scheduled for Tuesday January 12 at 3:00 p.m. The Webcast will cover successful study strategies, the value of accreditation and provide a short tour of the course.  We will learn how to participate in the Spring Cohort, which begins January 26 at 8:00 p.m.  You may sign up for the Spring Cohort now, by going to this page:  http://online2learn.net/docs/APRPREP/Cohort/Current-Group.htm

To participate in this APR Open House, go to this site:  http://online2learn.net/docs/APRPREP/OpenHouse-Webcast.htm

Congratulations new APR!

January 12, 2010

Amanda Forbes, APR received accreditation in November. Way to go, Amanda!