Give a brief explanation of your job.
My role at the Foundation includes anything and everything that has to do with our marketing and communication goals and strategies. This includes telling the story of our grant-making, fund holders, and initiatives. The Foundation does so many things across Central Florida that are usually “behind the scenes.” I’m working to change that so more of the community has an idea of how we help improve the quality of life here. I am a one person team, but work with some amazing external teams that help support our PR and communication plans.
How long have you been a part of FPRA? Why did you join? #myFPRA
I have been a member of FPRA for one year. I joined to connect with other people in the field and learn as much as I can about PR and communications.
Tell us an exciting achievement.
Over the last couple of years at the Foundation I have worked to better connect all of our board members to our social media, communications, and PR efforts. This was something that didn’t exist before and it has proven to pay off. Outside of work I’m mom to Christian (3) and Claudia (1). They certainly keep me on my toes and help me to see the world in a whole new light.
What was your first job?
My first job ever was working at Old Navy in high school…I thought I was so cool! My first job out of college was right here with Central Florida Foundation working on our Nonprofit Search tool.
Tell us something people may not know about you.
I am originally from South Carolina and I met my husband in the airport in Nicaragua. (It’s a good story over a drink!)
Contact Information:
rcalderon@cffound.org