Chapter Rewind: February Breakfast

March 12, 2015

Javon Scott

 

 

 

 

 

 

 

FPRA Orlando’s February Breakfast: A Student’s Perspective
By: Javon Scott, UCF Student

Being new to the city of Orlando and to the University of Central Florida, I was beyond elated to attend my very first FPRA Orlando event. Getting the opportunity to network and meet professionals in the field I’ve dreamed of for years is something I’ll never forget! The morning of, I ran around my house in search of something to wear so I could make great connections and a great first impression. I was a nervous wreck seeing everyone walk in. I practiced saying, “Hello, my name is Javon” maybe five times. One would think I was preparing for a job interview.

The breakfast brought out Prismatic’s Stephanie Darden, who gave a wonderful presentation on her “baby,” ProjectDTO. The project takes on the challenge of redefining what Downtown Orlando actually is. Darden and her team conducted many surveys via social media outlets (Twitter, Instagram, etc.) to see what “Orlandians” really enjoy or dislike about Downtown. With some wanting more family orientated activities and some wanting more nightlife events, ProjectDTO covered all bases to make the changes that people want. For someone like myself who recently just moved here, I’ve seen nothing wrong with Downtown, but the response was huge. Homelessness was something that really stuck out to me, as Ms. Darden pointed out that many didn’t like how high the homeless population was in Downtown. This offers a great opportunity to help the homeless population together and change the community’s perception on the issue.

As Ms. Darden presented her project, I took a step back mentally to actually analyze where I was. For my first visit, I felt like a young professional being greeted with open arms of people who share the same passion as myself. I realized at this moment that all the practicing and rehearsal I did before entering the event was beneficial, but not necessary. I felt as if I was surrounded by a group of peers I’ve known for years! The professionals in attendance loved the fact that, as students, were eager to learn more outside of the classroom and ask questions about their everyday life in the workplace. Getting to take a selfie with the president-elect of FPRA Orlando, Laura Kern, APR, was probably my favorite part of the experience, especially because it got over one hundred likes on Instagram. I highly recommend that any student studying Public Relations at UCF attend an FPRA breakfast. It’ll be an eye opening experience and one step closer to your dream job!

Javon Scott 2

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Member PRofile: Cristina Calvet-Harrold

March 9, 2015

Cristina

 

 

 

 

 

 

 

 

 

 

 

 

 

What is your title and company name?
President, CCH marketing + public relations

Give a brief explanation of your job.
In addition to leading our business development efforts, I oversee media relations and strategic direction for the majority of our clients. Thankfully, I’ve surrounded myself with a great team who can take a great strategy and run with it to produce measurable results.

How long have you been a part of FPRA? Why did you join?
I joined FPRA 2 years ago. I enjoy the networking and fellowship provided through my membership.

What was your favorite FPRA event?
I really enjoy Media Mashup. I appreciate the opportunity it affords my team to learn more about the local media and how best to work with them.

Tell us about an exciting achievement (personal or professional).
I’m very proud of the awards I have won, including the Don Quijote Award, Orlando Business Journal Women Who Mean Business and UCF Notable Knights. However, I’d have to say that my greatest achievement is growing my business at least 25% each year since we opened in 2007 despite some challenging economic circumstances.

What was your first job?
In high school I was a Disney cast member. Believe it or not, I used to work in food service at the Pirates of the Caribbean ride!

Tell us something people may not know about you.
I love to travel, and so far I have been to 34 different countries (and counting).

Contact Info:
cristina@cchmarketing.com
407-228-1901 ext 3